Reaching Your Audience

We deliver the audience that matters to you most - those who will grow your business.  Whether you want to reach an entire region or target specific households, our combination of market-leading products and services gives you the best opportunity to reach more qualified customers.

Comprehensive Reach

Cox Media Group Ohio serves the southwest Ohio DMAs of Dayton and Cincinnati, spanning 12,000 square miles and 35 counties. Over 2.7 million adults call this region home, with over 1.4 million households.  Key areas include Dayton and surrounding metros Springfield, Middletown and Hamilton, and flourishing Butler and Warren counties in the high-growth corridor between Dayton and Cincinnati.

  • CMG Ohio’s fully integrated products and services reach 91% of the total local market.
     
  • Our digital network of leading websites reaches 84% of all local online adults each month.
     
  • Our newspapers and their websites reach over 1 million local adults each month.
     
  • Our radio stations reach over 304,000 adult listeners a week.
     
  • WHIO-TV consistently maintains a majority share of the total local news audience and delivers to more adults in non-news programming than the competition.

                   

Targeted Solutions

Our targeting capabilities are unmatched—including targeted advertising by geography, gender, age, income, occupation, and behavior.  We offer a full complement of targeted solutions such as digital, print products, preprint distribution and turnkey direct mail services.  We work with you to identify your ideal customer then develop the right solution to deliver your message effectively and efficiently, reaching those most likely to act on your advertising message.

*sources: 2013 Claritas; 2013 Scarborough, R1